Category Archive for: Digital Marketing

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Email marketing might seem like old hat to some people. But the fact of the matter is that this marketing method remains as popular and effective as ever. Even a bald reading of facts and statistics would reveal that the ROI on email marketing far surpasses other marketing methods. In the grim post pandemic business climate, the effectiveness of email […]

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How Content Marketing Agencies are changing drastically? Content marketing has changed forever, post pandemic. You may have come across examples of this hyperbolic statement across the web. But the fact is content marketing and how agencies operate is constantly changing. The pandemic perhaps pushed the change forward a little more.  But change has been ongoing much before the pandemic. Quality […]

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Content marketing serves many purposes. One is the most obvious – it helps to bring your business to the notice of the masses. But a lesser known benefit of consistent and strategic content marketing is building brand value. With the growing number of businesses coming up daily, yours needs to have the X factor and a distinctive marketing tone or […]

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WHAT IS DIGITAL MARKETING? Ever wondered how the daily GIFs, stickers, memes we send for communicating with each other; podcasts and latest reels we tune in to; the latest YouTube videos we wait for, came into existence? They are products of digital marketing. Digital marketing is the way of promoting brands to connect with potential customers with the help of […]

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