In Singapore’s bustling professional scene, standing out is more important than ever. Did you know that 82% of individuals are more inclined to trust a company with socially active senior executives? This highlights the significance of a strong personal brand. Moreover, 77% of consumers are likely to buy from businesses whose CEOs are active on social media, emphasizing the direct […]
A brand strategy workshop brings clarity to how a business presents itself and connects with its audience. Without a clear strategy, brands often struggle with inconsistent messaging, weak differentiation, and missed opportunities. Did you know that 77% of consumers buy from brands that share their values? Yet, many businesses fail to communicate their identity effectively. A well-structured workshop aligns key […]
We have all watched the famous movie You’ve Got Mail, right? Who knew back then that the transition from those bulky screens and dial-up connections to sleek screens presenting your emails on the go would be a part of the next digital revolution? Yes, you are right! We are talking about the highly underrated strategy of email marketing that, to […]
India, is often portrayed as a poor countries. Which is why most of the people believe that you need to go to the US or the UK for monetary or corporate success. But all that is changing, faster than you would think. With the heavy competition of US and the biases in employment in the UK, countries like India and […]
How Content Marketing Agencies are changing drastically? Content marketing has changed forever, post pandemic. You may have come across examples of this hyperbolic statement across the web. But the fact is content marketing and how agencies operate is constantly changing. The pandemic perhaps pushed the change forward a little more. But change has been ongoing much before the pandemic. Quality […]
What is Digital Marketing? Ever wondered how the daily GIFs, stickers, memes we send for communicating with each other; podcasts and latest reels we tune in to; the latest YouTube videos we wait for, came into existence? They are products of digital marketing. Digital marketing is the way of promoting brands to connect with potential customers with the help of […]
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